On the back linking material, the great US President, George W. Bush has a couple of things to teach us about this. One thing, just like winning an election in the US, it’s not necessarily how many votes you get, just get the right ones. So it’s not about the maximum number of back links, it’s about getting good weighted ones. There is one service we use for building links thru article submission. You can check out our Unique Article Wizard review for that.
When it comes to the actual anchor text, an interesting story I always get a laugh out of, a few years ago when it was very much weighted on what the actual text of the anchor links was, when you googled miserable failure, the actual number one result was George Bush’s profile page at thewhitehouse.gov. There were so many people linking to his page with the anchor text saying miserable failure, that he actually ranked number one for miserable failure. So it gives you an idea of how important those back links are and the actual words that are in that back link. I would assume that the White House listing page didn’t have miserable failure actually in the words but he listed number one for it because of these back links.
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